Karen Blufer - Director of Media

     
   

After graduating cum laude from Ohio University, Karen moved to LA to start her career and experience the California sunshine. She credits the incredible training program at Grey Advertising for creating a solid groundwork for media planning and buying skills that have been honed, expanded and sharpened over the years working on accounts from Vons, Taco Bell and Mazda to Sega and Rockwell and now several public service accounts in Ventura County.
Karen brought her “big agency” media skills to theAgency in 2007. Whether it’s negotiating value-add in the form of online placement, bonus spots or low rates, our clients benefit from Karen’s acute interest in media’s evolution and her ability to establish relationships with our media partners. Clients tell us that Karen “rocks,” but perhaps her biggest compliment came from a sales rep who upon meeting Karen for the first time, commented on her ability to get what she wants for our clients.
Though a city-girl at heart, Karen moved to Ventura County to raise her two boys and discovered the joys of volunteering, practically making a (second) fulltime job out of school-related booster group positions. She takes a particular interest in school-home communication and is enjoying keeping in touch with her boys through Facebook and other new media.